Stand Out and Be Remembered!
How to position what you do in a way that creates interest and business
Date: Monday 29 May 2010 in Sydney
Time: 10.00am - 4.00pm
Investment: $990.00 inc GST
Register for Powerful Positioning Here
Have you ever been stuck in an elevator, a social function or boardroom meeting, and been presented with the question ‘What do you actually do?’
To be memorable, a great positioning statement and self introduction needs to be well-designed and delivered with impact. The energy and activity involved with how you answer this question will determine the outcome.
In the especially competitive world of today, we need to work harder on being memorable so that in every situation from interviews to boardroom presentations – you effectively communicate the value of what you do and who you are.
During this short, sharp & focussed session, you can expect to learn...
- How to make a point quickly
- How to position what you do
- How to leverage your point of difference
- How to ask for the kind of business you want in your introduction
- How to be remembered and referred through a great positioning statement
Pitches, proposals, sales, presentations and positioning statements all try to answer the questions "what do you do?" and "how can you help me?" How you answer those questions requires great clarity if you are to make a powerful impression.
A powerful self introduction, whether it's at a social function, professional conference or as part of your internal positioning is a must. You need an answer to the question when you are asked in an elevator (engage), a version when they follow you into the corridor (explain) and a version when you're invited into the boardroom (explore).
There are basically three critical reasons why you would bother to tell someone what you do.
- To be Remembered
- To be Understood
- To be Recommended
Everyone in business has a job title - but it’s the job description behind it, that defines what you do. Without a clear and confident positioning statement, you could unknowingly miss out on business, career advancement, essential networking opportunities and referrals.
Come and spend a day with Matt Church working through the 9 stages of Positioning, to make you Stand Out in the crowded market place.
Date: Monday 29 May 2010 in Sydney
Time: 10.00am - 4.00pm
Investment: $990.00 inc GST
Register for Powerful Positioning Here
Categories of positioning and what to say to position myself in way - was compelling. Learned more about what needs to be said, and how to wrap up what I do in a short, sharp way. Meiron Lees
I now know the different levels of positioning I can use and how to turn my weaknesses into strengths. Great stuff. Andrea Bernard
Very different and wider view of a personal business approach and stepping out of the normal. Laurie O'Connor
Made me think about what I do when I talk to others about what I do. Great demonstration on how to position myself and walk through my strengths. Catherine Anderson
Date: Monday 29 May 2010 in Sydney
Time: 10.00am - 4.00pm
Investment: $990.00 inc GST
Register for Powerful Positioning Here